Campus tour of college to encourage enquiries and enrollment

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Key features

• Clear orientation provided at start with aerial map of campus
• Video introduction on start page provides friendly greeting as well as tips on making the most out of the information provided.
• Truly multi-modal content, with audio, video, 2d imagery, maps and 360 images of each space.
• Clear infographic orientation to guide viewers through the spaces, although navigation is also possible using the map – to provide for those who want to move around the tour in their own chosen order
• All 360s of spaces can be viewed in VR mode for further immersion.
• Can be easily updated if content changes
• Shareable via URL to any potential student who expresses interest. Can also be embedded on website and landing page.
• Translatable and accessible.

In this exemplary campus tour, the visual content is given personality and a welcoming feel by the addition of informal and realistic video and audio content from the current students. They provide a very familiar and informal tone which was intended to replicate the experience of an in person visit by a potential student. Virtual campus tours are one of the most important use cases of ThingLink in Higher Education, given that so many high school students are unable to travel long distance to visit every college that they are considering, and that the feel of the campus and teaching facilities, and the character of the student body themselves, are both a key part of why a potential student chooses a particular institution.

Case Study